BU Happiness College Privacy Policy

Last updated: 26th November 2025

1. Who We Are

Hi! We’re BU Coaching Pty Ltd (“BU Happiness College”, “we”, “us”, “our”). We’re a personal development and wellbeing education company that helps people and workplaces learn the science and skills of happiness.

Our website, learning platforms, and related services include our Thinkific course portal, online programs, community features, quizzes, and communications with our team.


2. What This Policy Covers

This Privacy Policy explains how we collect, use, and protect your personal information when you interact with BU Happiness College; whether that’s by visiting our website, joining our programs, using our free tools, enrolling in a course, or otherwise working with us.


3. What We Collect

We only collect the information we need to deliver a great experience and comply with the law. This may include:

Coaching Session Notes
If you are enrolled in one of our one-on-one coaching programs, your coach may create a confidential summary of each session. These summaries may include observations, themes discussed, goals, recommendations, and key insights relevant to your wellbeing and progress. We sometimes use secure AI tools to generate or structure these summaries, but they are stored securely within our protected coaching database and are only accessible to your coach and essential authorised BU Happiness College staff.

We keep these notes to ensure continuity between sessions, to maintain accurate records of your coaching journey, and to uphold the professional duty of care expected in evidence-based wellbeing support. Your coaching notes are not shared with other members, external practitioners, or third parties unless required by law or with your explicit consent.


4. Why We Collect It

We use your information to:


5. How We Store and Protect Your Data

We take your privacy seriously. All personal information is stored securely using trusted platforms (e.g. Thinkific, ActiveCampaign, PointerPro, and Stripe).

We follow industry best practices for encryption and security. Access to your data is restricted to authorised team members who need it to perform their roles.


6. How Long We Keep It

We keep your information only for as long as necessary to provide services, meet legal requirements, and maintain records. You can request deletion of your data at any time.


7. Sharing Your Information

We don’t sell your data, ever. We may share it with trusted third-party providers (e.g. Thinkific, Stripe, ActiveCampaign) who help us deliver our services. These providers comply with privacy and security standards.


8. Your Rights

You can:

To do so, email us at [email protected]


9. Cookies (The Digital, Not the Delicious Kind)

Our sites use cookies to make things run smoothly and help us understand what’s working. You can disable cookies in your browser settings if you prefer.


10. Updates to This Policy

We may update this policy occasionally to reflect improvements or changes in the law. The latest version will always be available on our website.